← Part 07: Ignite, launch and grow
PART 07 · IGNITE · 30 MINUTES
Ignite, launch and grow
Present slides ▶
Full screen, one slide at a time · 4 slides
A prototype is a promise, not a product
What your prototype has
- Screens that show the idea
- Fake data and simulated steps
- Enough to learn from and to explain
What production needs
- Authentication and permissions, so only the right people get in and see the right things
- Security and privacy: personal data protected and handled lawfully
- Testing, backups, monitoring and reliability, so it keeps working and you know when it does not
Never put real people’s data into a prototype. Build those foundations first, or get help to.
Launch is the start, not the finish
- DEVELOPMENTA small team builds the first real version from the Blueprint · founder plus developer or AI
- LAUNCHA small group of real users; collect feedback every week · add a designer or tester
- GROWTHA backlog ranked by evidence; growth metrics such as weekly active tutors · add support and marketing
- MATURITYReliable, profitable, improving steadily · specialist roles in data, security and operations
Work in short Agile cycles: build a little, measure what people do, learn, adjust the backlog.
Your first 30 days
- WEEK 1 · TALKFive customer conversations about the last time the problem happened
- WEEK 2 · TESTRun your validation experiment from Blueprint 6, with the threshold you wrote today
- WEEK 3 · ITERATEChange the problem, the customer or the prototype based on what people did
- WEEK 4 · DECIDEGo, change direction, or stop, against your threshold, not your hopes
A “stop” in 30 days is a success. It saves you the next twelve months.
Present your Product Blueprint
- I can state the problem and who has it
- I can name my riskiest assumption and how I’ll test it
- I have a first prototype and know what is simulated
- I have a 30-day plan with one next action
TAKE HOME · Finish Blueprint section 11 Launch readiness and section 12 Action plan
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