MVP Studios Academy · MVP Founders Programme

From bedroom CEO
to product CEO.

The MVP Founders Programme is twelve weeks of instructor-led product management and AI-assisted software development. Every session has clear objectives, a worked example, a Claude Studio exercise and a workshop, all applied to the product you bring.

The method · MVPAI™

One route from problem to product. Run it twice.

Map the problem. Validate the idea. Plan the product. Assemble with AI. Ignite the business. Weeks 1–6 take your product along the whole route once; weeks 7–12 run it again at scale, with Claude inside your product.

  1. Map

    Understand the problem

    • 01Problem statement
    • 02Idea
  2. Validate

    Prove the opportunity

    • 03Ideation
    • 04Competitors and business model
  3. Plan

    Define the MVP

    • 05MVP objectives
    • 06Architecture
  4. Assemble

    Build, show and grade

    • 07Prompt–code–repeat
    • 08Demo
    • 09Grade
  5. Ignite

    Launch and grow

    • 10Productionize
    • 11Market and growth
Every phase ends at a gate
Proceed, proceed with conditions (the assumption, its owner and when it is re-checked are written down) or go back to an earlier step.
Two rails at every gate
A graded quality score (tests, evals, real users, review, human sign-off) and must-pass checks for security, privacy and AI safety that a high score can never outweigh.
Weeks
12
Live sessions
24
Hours of teaching
60
Product, your own
1
The MVP Founders Programme

From first idea to demo day.

Tuesday and Thursday, 18:00–20:30 (UK). Each session moves through the same rhythm:

ConceptsWorked exampleClaude StudioWorkshopGate
  1. 01
    M · Map · 01–02

    Map: understand the problem

    Products start with problems · Who it is for and why they would switch

    Open week →
  2. 02
    V · Validate · 03–04

    Validate: frame and test the opportunity

    From evidence to a testable bet · Vision, strategy and focus

    Open week →
  3. 03
    P · Plan · 05–06

    Plan: the experience and the system

    Designing the experience · How software products work

    Open week →
  4. 04
    A · Assemble · 07

    Assemble I: specify and brief Claude

    From decisions to a build-ready backlog · Briefing Claude, your engineering partner

    Open week →
  5. 05
    A · Assemble · 07–09

    Assemble II: build, demo and grade

    The build loop · Quality you can trust

    Open week →
  6. 06
    I · Ignite · 10–11

    Ignite: launch, learn and decide

    Launch to your first users · Learn, decide and plan the next loop

    Open week →
  7. 07
    M · Map at scale · 01–02

    Map at scale: why people stay, leave and pay

    Evidence at scale: retention and behaviour · Research at volume, and the AI opportunity

    Open week →
  8. 08
    V · Validate at scale · 03–04

    Validate at scale: the business model and the AI bet

    Business model and pricing · Shaping the AI feature bet

    Open week →
  9. 09
    P · Plan at scale · 05–06

    Plan at scale: AI experiences and the platform

    Designing AI experiences · From product to platform

    Open week →
  10. 10
    A · Assemble at scale · 07–09

    Assemble at scale: build Claude into your product

    Your first Claude-powered feature · Evals, cost and reliability

    Open week →
  11. 11
    I · Ignite at scale · 10

    Ignite at scale I: secure, compliant, continuous

    Security, privacy and safety at scale · Ship continuously and scale on evidence

    Open week →
  12. 12
    I · Ignite at scale · 11

    Ignite at scale II: go to market and make the case

    Go to market · The business case and demo day

    Open week →

See pricing and join the waitlist →

Articles

Short reads between sessions.

Structured product knowledge: theory, framework, real-world application and reflection.

MVP Principles · Foundation

What actually is an MVP?

A practical foundation for minimum viable products, assumptions and learning.

Coming soon Theory → Framework → Example → Exercise
Product Management · Foundation

Product Management Foundations

From problem framing and strategy to lifecycle decisions.

Coming soon Theory → Framework → Example → Exercise
Agile & Scrum · Foundation

Scrum Basics

A practical introduction to Scrum and iterative product delivery.

Coming soon Theory → Framework → Example → Exercise
Design Thinking · Foundation

Design Thinking

Use empathy, framing, ideation and prototyping to explore better solutions.

Coming soon Theory → Framework → Example → Exercise
AI Product Management · Foundation

AI Product Management

Design useful AI products around evidence, evaluation and human needs.

Coming soon Theory → Framework → Example → Exercise